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Pitch won by: Olson


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Branding

TargetSUMMARY | About this pitch

Olson, announced today that it has been named agency of record for two new clients: Hisense USA, a subsidiary of the third largest global TV manufacturer, Hisense (Qingdao, China); and higi, the leading retail, omni-channel community engagement platform, based in Chicago, Ill.

“We are thrilled and honored to partner with both of these brands and excited to contribute to their success,” said Margaret Murphy, president of Olson. “We recently added new talent to our leadership team, and their expertise has brought renewed energy to the entire agency – helping us achieve greater levels of success and positioning us well for this work.”

Olson has beefed up its leadership team in the last nine months with the appointments of several key executives including Tanya Bennett, executive vice president, general manager; Kevin McKeon, chief creative officer; and Jurene Fremstad, senior vice president, strategy and insights.

Client CLIENT | Hisense's Customer Analysis


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