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SummarySUMMARY

MillerCoors LLC produces, markets, and sells beer brands in the United States and Puerto Rico. Its principal brands include Coors Light, Miller Lite, Blue Moon, Coors Banquet, Keystone Light, Leinenkugel's, Miller Genuine Draft, and Miller High Life. The company also brews or distributes under the George Killian's Irish Red and Redd's license brands, as well as the Foster's and Molson brands. MillerCoors LLC was founded in 2008 and is headquartered in Chicago, Illinois. MillerCoors LLC is a subsidiary of Molson Coors Brewing Company. (Source: bloomberg.com) Despite A-B InBev purchasing SABMiller, MillerCoors LLC in the United States is a wholly-owned subsidiary of Molson Coors. Molson Coors will have ownership of the Miller brand portfolio outside of the U.S. and retain the rights to all of the brands currently in the MillerCoors portfolio for the U.S. market, including import brands such as Peroni and Pilsner Urquell, according to a release about the deal.

BrandFINANCIAL OVERVIEW

Industry Food&Drinks
Revenues -
Media spending $ 128
Income -
Employees 17,400

SummaryCOMPETITIVE BENCHMARK

MILLER LITE CONSUMER IN US

Updated on: May 2, 2017


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