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SummarySUMMARY

L.L.Bean, Inc. is a leading multichannel merchant of quality outdoor gear and apparel. Founded in 1912 by Leon Leonwood Bean, the company began as a one-room operation selling a single product, the Maine Hunting Shoe. While its business has grown over the years, L.L.Bean still upholds the values of its founder, including his dedication to quality, customer service and a love of the outdoors. L.L.Bean products are rigorously tested, guaranteed to last and always shipped free. In the past five years, L.L.Bean has donated over $6 million toward conservation and land stewardship. The 200,000 sq. ft. L.L.Bean retail store campus in Freeport, ME, is open 24 hours a day, 365 days a year and welcomes more than 3 million visitors every year. L.L.Bean can be found worldwide.

BrandFINANCIAL OVERVIEW

Industry Apparel&Fashion
Revenues $ 1,520
Media spending $ 20
Income -
Employees 5,000

SummaryCOMPETITIVE BENCHMARK

L.L.BEAN CONSUMER IN US

Updated on: March 31, 2017


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