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SummarySUMMARY

J. C. Penney (stylized as JCPenney) is an American department store chain with 1095 locations[1] in 49 U.S. states and Puerto Rico. [7] In addition to selling conventional merchandise, JCPenney stores often house several leased departments such as Sephora, Seattle's Best Coffee, salons, optical centers, portrait studios, and jewelry repair. Most JCPenney stores are located in suburban shopping malls. Before 1966, most of its stores were located in downtown areas. As shopping malls became more popular during the latter half of the 20th century, JCPenney followed the trend by relocating and developing stores to anchor the malls. In more recent years, the chain has continued to follow consumer traffic, echoing the retailing trend of opening some freestanding stores, including some next door to competitors. Certain stores are located in power centers. The company has been an Internet retailer since 1998.

BrandFINANCIAL OVERVIEW

Industry Home&Garden
Revenues -
Media spending -
Income -
Employees 106,000

SummaryCOMPETITIVE BENCHMARK

JC PENNEY CONSUMER IN US

Updated on: Jan. 12, 2018


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