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SummarySUMMARY

Heineken Lager Beer (Dutch: Heineken Pilsener), or simply Heineken, is a pale lager beer with 5% alcohol by volume produced by the Dutch brewing company Heineken International. Heineken is well known for its signature green bottle and red star. Since 1975 most Heineken brand beer has been brewed at their brewery in Zoeterwoude, Netherlands. In 2011 2.74 billion litres of Heineken brand beer were produced worldwide, while the total beer production of all breweries fully owned by the Heineken Group over all brands was 16.46 billion litres globally. Sold in more than 170 countries, Heineken is the world's most international premium beer. It has been incorporated with numerous beer brands from different countries all over the world including, Mexico, China, and Africa.

BrandFINANCIAL OVERVIEW

Industry Food&Drinks
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SummaryCOMPETITIVE BENCHMARK

HEINEKEN CONSUMER IN US

Updated on: Dec. 2, 2016


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